Friends of Rose Park

Branding & Identity • Logo Design

Branding, visual identity, and digital strategy.


Refresh brand and visual identity for volunteer, non-profit organization, Friends of Rose Park, located in the heart of Georgetown, DC, next to Rock Creek Park. Maintain a familiar color palette with additional accents and update with sophisticated typography pairings.


Brand Strategy
Visual Identity
Logo Design
Digital Strategy

Primary Logo
Friends of Rose Park • Logo Design (Horizontal)
Secondary Version (Vertical)
Friends of Rose Park • Logo Design (Square)